Tuesday 8 September 2009

digital to physical




You can probably tell by now that I'm a fan of blogs. I read a load of them, write my own and seem to find myself evangelising about them during times when I really should be doing other stuff. It's an online platform but my thoughts exist across every platform, there feels as if there is some of this stuff (well a few bits) that deserve ink and paper and a greater sense of permanance.

If twitter is a constant stream of babble, self promotion and the occasional nugget and the blog is the work in progress, inviting the wider audience to collaborate and improve, the book represents an invite into the physical finite world of stability and permanance. This move from the digital to physical creates value, it's the LP compared to the MP3. For aslong as we talk digital we need to remember the spark that can be created when these same ideas can be transported into the physical world.

As our world becomes increasingly digital, this is an area with ever increasing potential. As the cloud fills up and our shelves empty I think there will be a nostalgia for the days of piles of records, books and other stuff that seemed to define you.

Here are a few sites / stories / ideas on the subject

- Blurb.com - site allowing bloggers to transform their hard work into a beautiful looking book

- top blog it's nice that turns blog into mag

- Springwise spots a trend to create personalised magazines

Hugh de Winton

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